We often make the mistake of encapsulating concepts such as communication in tight margins. In this way we try to define them better, but it is possible that we miss some of their dimensions that are anything but insignificant. So when one tries to record and describe the different forms of communication, one rarely mentions…
An important aspect of the course of the pandemic and in particular of the degree of success of the vaccination campaign in each country is the role of the media and the way in which they manage the news regarding coronavirus. This is because information definitely influences public opinion and individual decisions to some extent.…
Working out of both New York and Stockholm, Jerry has helped numerous world-renown brands and startups to activate their fans online. Besides helping clients, he authors the popular PR blog, Doctor Spin. In his talk, Jerry will reveal why we must stop obsessing over big reach numbers in marketing and PR, and instead uncover the…
Microsoft HoloLens, known under development as Project Baraboo, is a pair of mixed reality smartglasses developed and manufactured by Microsoft. HoloLens was one of the first computers running the Windows Mixed Reality platform under the Windows 10 operating system. The HoloLens can trace its lineage to Kinect, an add-on for Microsoft’s Xbox gaming console that…
This is our first transmission. Our Exposure section is an attempt to present ourselves and give you a small taste of how we really are as persons. This post is the first breath of a new child. We are here to create an impact – to give your stories the exposure they deserve. We see…
«Never before have the roofs of people’s houses been closer to one another, as they are today. And never before have people’s hearts been so distant from one another, as they are today». This was written by Antonios Samarakis in «Hope Wanted» in 1954 and no-one since was able to describe using the Greek language…
The importance of flexibility for the next day The Business Continuity Institute conducted a major global survey last month with the participation of organizations from 19 different industries (including pharma, tech, banking, supply, real estate, tourism) in 64 countries regarding preparation, management and restoration of critical functions (human resources, technology business processes) around the Covid19 occurrence. Going through…